In the thought-provoking and heart-warming book, Huddle Up: Built on Community, Lucy Schweizer Cook takes readers on a profound journey into the essence of human connection and the undeniable need for community. With an engaging and insightful narrative, Lucy draws on her extensive experience in fostering strong, supportive networks through her pioneering work with the Penguin Parent Education Network. This book is not just a testament to her commitment to nurturing relationships but also an exploration of the multifaceted nature of communities across various spheres, including business and charity.
Huddle Up - Built on Community
by Lucy Schweizer Cook
Lucy Schweizer Cook, a seasoned educator and entrepreneur with over 25 years of experience, shares her wisdom and the lessons learned from her own life's challenges and triumphs. From battling personal adversities and managing a family to building an enterprise centred around the well-being of children and their families, Lucy's story is one of resilience, dedication, and the transformative power of community. Alongside her narrative, Huddle Up - Built on Community features compelling contributions from leaders across different sectors, each offering unique perspectives on creating, sustaining, and revitalising communities for the betterment of all involved.
This book is an invaluable resource for small business owners and anyone looking to understand the critical role of community in achieving success and fulfilment. Through the analogy of penguins, Lucy illustrates the natural instinct to come together for mutual support—a lesson that transcends the animal kingdom and holds true for human endeavours.
The book will show you how to:
- Craft a genuine brand community that attracts and retains loyal customers.
- Turn customers into advocates who rave about your business.
- Foster deep connections that drive organic growth and engagement.
- Harness the power of collaboration to solve problems and innovate together
Huddle Up: Built on Community is more than a guide; it's an inspiring call to action to cultivate meaningful connections and harness the collective power of collaboration. Whether you're a seasoned entrepreneur, a newcomer to the business world, or simply someone who values the strength of community, this book will enlighten, inspire, and empower you to build your own thriving network.
WHAT PEOPLE ARE SAYING ABOUT THE BOOK
"In a world saturated with AI, people are seeking trusted, authentic connection to real people; to be part of a community where we can teach, learn and belong. Never before has the ability to build and sustain a united team been more important.
It doesn’t take a title to sustain a community, anyone can do it, it just takes the will to do so, and some ideas to do it. “Huddle Up” provides the ideas and steps to do exactly this. It’s a step-by-step guide for anyone with the will - from emerging leaders to experienced practitioners.
For any leader the ability to harness the strength and power of your community is crucial. It brings forward new solutions, it creates camaraderie, it distributes responsibility for delivery to the entire team, and most of all it stops leadership burnout. People can lead without a title but sometimes they need to be told that.
Having led a team in the world’s most remote community - Antarctica - I learned the importance of routines, rituals and honest conversations the hard way. I wish I’d had this book! It’s full of practical gems backed up with research, expert commentary and anecdotes. An absolute toolkit for any community leader.
We know why community is important, this book is the how."
Rachael Robertson
Antarctic Expedition Leader, Author, International Leadership Speaker
Antarctic Expedition Leader, Author, International Leadership Speaker
